Mr Iron
A colourful food shop that makes room for the products and the buying decision.
Plenty of flavours and formats. They still need to be easy to shop.
Mr Iron’s range includes cereals, bars and savoury snacks. I built a colourful shop that separates product families, presents flavours and bundles, and keeps prices and shopping actions close to the products.
Let the packaging lead.
Bold colours and large product images reflect the energy of the brand. The different product families have room to stand out within the same shop.
The same journey on desktop and mobile
Organise the variety.
Collections group products, while bundles offer another way to browse. Visitors can move between flavours and formats without treating every product as an unrelated item.
The same journey on desktop and mobile
Keep buying part of the design.
Product cards bring imagery, prices and shopping actions together. On mobile, these elements are rearranged to fit the screen while keeping the colourful product presentation.
The same journey on desktop and mobile